Does your business lobby give employees and visitors a positive impression of your business? If not, take advantage of this opportunity to make your business stand out.
Modern lobbies aren’t lifeless waiting rooms. Set a positive mood and learn how to make your business lobby more inviting.
1. Use Colors Strategically
Use the colors in your lobby to encourage moods. Do you want people to feel excited or calmed when they enter? Some colors energize people while others relax them. For example, red, orange, and yellow can make people feel more invigorated. In contrast, blue, green, and creamy off-whites promote peacefulness.
You can promote the energy level you want with an appropriate color scheme in the lobby. Consider painting an accent wall or adding colorful throw pillows to your seating for simple changes.
2. Display Your Logo
An easy tip for making your business lobby more inviting is to showcase your company’s pride and identity. You can do this by displaying your logo. You don’t need to repeat the logo on every surface, but it should be easy to view from any area in the lobby.
One simple and logical place for your logo is behind the front desk. Together with the front desk, the logo will create a focal point.
You can also get creative with where you place the logo. For example, use logos on doormats to welcome people to your business. There are just a few considerations regarding custom doormats, such as placement and size. And once you have the mat, you have a functional and aesthetically pleasing item that welcomes people from their first step into your business.
3. Customize Lighting
Lighting can make a dramatic change in any space, and customizing lighting gives you the chance to use different techniques in different areas. You can use light fixtures to catch visitors’ eyes when they first walk in.
You can also use lighting to highlight or soften specific areas. For example, you can shine a spotlight on the company logo behind the front desk. Or you can use lowlighting over plants to create a relaxed, chic look.
Lastly, consider the light temperature. Warmer, more yellow lights promote relaxation. In contrast, cooler, bluer lights promote waking up and concentration.
As you can see, you have a lot of options for creating a better lobby. By using colors strategically, displaying your logo, and customizing your lighting, you can help people connect with your business.
