About Crumbl Cookies

Category: Food service
Year founded: 2017
Franchising Since: 2018
Locations: 325
Headquarters: Orem, Utah

Crumbl Cookies Franchise Costs and Profitability

Crumbl Cookies is baking franchise that has become famous for delicious cookies and a weekly rotating menu. They have over 300 U.S locations in 36 states.

How much does it cost to start a Crumbl Cookies Franchise?

A Crumbl Cookies franchise requires a total investment of $227,666 to $567,833 including $150,000 of cash on hand. You will also need to have a net worth of at least $300,000. Crumbl Cookies also has a franchise fee of $25,000.

Crumbl Cookies Franchise Requirements and Fees

If you're thinking about investing in a Crumbl Cookies here's what you should expect to pay upfront and throughout the life of the business.

  • Liquid capital (Cash): $150,000
  • Net worth: $300,000
  • Total investment: $227,666 to $567,833
  • Franchise Fee: $25,000

Crumbl Cookies training program

All necessary training and orientation then takes place to prepare you for opening your bakery. You will receive all of the support you need to ensure that when your doors open, you are fully prepared to bake, make, and operate your store in the Crumbl way.


About Crumbl Cookies

Crumbl Cookies is a quickly growing baking franchise started by two cousins in Logan, Utah in 2017. At first, Crumbl only served fresh milk chocolate chip cookies for takeout and delivery, but other services slowly began being offered such as curbside pick-up, catering, nationwide shipping and more. Crumbl still owns their original location (the only location owned by the company) but has launched over 300 stores in just a few years. Franchise owners are expected to get their hands dirty and work in the bakery (after training of course).


Crumble Cookies initial investment by expense


How much do Crumbl Cookies franchises make?

The average Crumbl Cookie franchise has an average annual revenue of $1,274,047 with a net profit of $319,958. These numbers are based on 53 surveyed locations in 2020. It’s important to note that there are various factors that contribute to total revenue and profit for each location.

Crumbl Cookies franchise annual revenue:


Crumbl Cookies monthly revenue:


Crumbl Cookies Competition

Crumbl Cookies competes with other high-end bakeries and cookie delivery franchises such as Tiffs Treats, Le Macaron and The Great American Cookie Company. They indirectly compete with other desert and sweet shops like Cinnabon and Krispy Creme.


Crumbl Cookies Google search trends

One of the best ways to determine if a business is on a growth trajectory is to review the number of people searching for it over time and by location. This can help you determine if people are actively looking for the franchise and where those people are likely to be located.


How many Crumbl Cookie Locations are there?

Crumbl Cookies has 330 locations 42 states in the U.S. Texas has the most amount of locations with 42, followed by California (36), Utah (26), Florida and Utah that both have 22. Only the original location in Logan, Utah is owned by the company, all other locations are franchises.

The number of locations is quickly growing. In 2019 there were only 54 locations. Since then the company has added 276 new locations between 2020 and 2021.

Crumbl Cookie locations in each state