If you own a beauty salon or med spa, you know the importance of updating your services to reflect beauty trends and developments in the industry. If you don’t yet offer brow laminating services, it’s time to add this treatment to your list.
Keep your beauty business competitive by catering to your customers. Find out the benefits of brow lamination in your salon.
It Helps Clients Achieve Trendy Looks
Brow lamination is a hot beauty treatment, helping clients achieve trendy looks. Beauty icons in the entertainment industry, such as Cara Delevingne and Lily Collins, have inspired many women to embrace full, dramatic eyebrows.
While microblading treatments typically last about eighteen months, eyebrow lamination gives clients the appearance of thicker, fuller eyebrows for about six weeks. This is a great option for people who want to try the look but aren’t sure they want to commit long term.
It’s a Good Treatment for Almost Everyone
The second benefit of offering brow laminations in your salon is that almost anyone can get this treatment. It’s a noninvasive procedure that can appeal to people with pain sensitivity. And it costs less than microblading, making it a budget-friendly option.
Most importantly, it’s safe for almost anyone. As with any beauty treatment, you need to do a patch test to determine how the client’s body reacts. Record the patch test, and if the client experiences no negative reactions after 48 hours, brow lamination is a good option for them. After you complete the treatment, instruct clients on how to care for their brows and the importance of lamination aftercare.
You Can Provide Touch-Ups and Other Treatments
The final reason it’s a good idea to offer brow laminations at your salon is that you can provide other treatments to go along with it. For example, some clients will want a more complete look with a brow wax, brow tint, or eyelash tint. These additional services can help boost your business’s revenue.
If clients want to maintain their trendy brows, they’ll need to book new appointments every four to six weeks for the best results. These maintenance treatments are opportunities to continue providing high-quality service.
