Are you looking for more ways to attract customers to your business in the new year? Keep in mind that a customer’s first impression of your business often influences their opinion considerably. Start by improving your customers’ parking conditions to provide a better customer experience and attract more people. Here are four ways to upgrade your business’s parking lot.
Enhance Drainage
Vehicle fluids, rainwater, melting snow, and more can form puddles and collect across your parking lot. Repeated surface water collections can cause erosion across your parking lot and expedite wear and tear. Avoid water ponding by promoting drainage across your lot. Consider installing curbs to line your lot and help runoff go in the right direction. Another way to improve drainage is to target sloping, which can cause your lot to become uneven and counteract drainage.
Develop an App
Parking apps help reduce many headaches for patrons and management. Creating a parking app for your lot or structure helps you manage payments all in one place, send reminders to customers about their time limit, push extensions, and more. These apps also make it easy for customers to pay and find their vehicles when they return. Consider linking your parking system with an app in the future.
Install Automated Parking Technology
Installing automated technology is one of the best modern methods to improve your lot. Mechanical car lifts, robotic structures, and smart parking solutions offer many benefits for any type of business. Vertical car stacking leads to more spaces, fewer vehicle emissions, and many other advantages over traditional parking lots. There are also numerous options to choose from when it comes to automated parking, including above-ground structures and in-ground lifts.
Offer Valet Services
If your business has a larger lot to accommodate stadium attendees, venue and hotel guests, and more, consider offering valet parking. Instead of driving in circles to find an open parking space, guests can leave their vehicles with your valet service and focus on checking in or finding their seats. Valet parking is also extremely convenient for automated parking services, as you can set up an area for guests to leave their vehicles to board the lift.
As you brainstorm ways to improve your business during the new year, remember these ways to upgrade your parking lot. When you make parking more convenient for your patrons, you can enhance their experience visiting your business or venue and gain returning customers.
