The worst place to have a business is in a tiny sliver of a building—pretty much a hole in the wall. Many hole-in-the-wall businesses tend to have low business rates. The reason customers aren’t coming isn’t because of the products or the service; it has to do with how well the owner markets their business. If you’re looking to make your business front look better, consider these tips for increasing your business’s curb appeal.
Improve the Parking
Many big cities tend to have attached buildings with more than one business. Since there are so many stores in one building, many companies don’t have a ton of space for others to park. If you have unused space around the back, go to city hall and ask about purchasing the extra space or leasing from other companies.
Also, you should consider adding the right bollards for your business. You can use them as markers for your parking spots, making your parking lot easier for your customers to navigate.
Add Better Signage
Some small businesses don’t advertise enough; therefore, they don’t do a lot to make themselves noticed. Not advertising can decrease sales. So the best way to showcase your company to customers is to display signs that show off the business name, type, and hours of operation.
Maintain the Landscape
If you’ve noticed that the building’s sides have chipped paint or there’s hardly any greenery to make the building attractive, you need to think about hiring a landscaper. Landscaping can dramatically improve the infrastructure of your building and make the exterior look presentable.
If you live in the city, you won’t have as much room for greenery, but adding in small elements, like potted plants, can give customers a reason to come in and compliment your storefront.
Many businesses need help to increase their business’s curb appeal. With these tips, you can enhance your building’s appearance and draw in more customers.
