Search engines are the lifeblood of any small business. Whether your business is new or has been around for a while, make sure your website gets traffic with local searches. If you’re not showing up in the search engine results, you’re losing out on potential customers and revenue. There are many ways to improve your website’s search engine optimization, or SEO, but using … [Read more...] about 5 Ways To Build Your Local SEO for Your Small Business
Marketing
Expert Ways To Market Your Business at a Tailgate
Tailgating is incredibly popular for sports fans who love to share that passion with others like them. To them, it feels like a big party celebrating their teams and a great excuse to kick back, drink, eat, and watch the game. Consider using these expert ways to market your business at a tailgate and get those tailgaters excited about your products. Offer Some Mobile … [Read more...] about Expert Ways To Market Your Business at a Tailgate
A Beginner’s Guide to Marketing Your Small Business
Are you getting ready to launch a small business? You'll need to start devising a marketing plan to get the word out about it. You can even start marketing before opening the doors or rolling out products. There are many ways to market your small business in today's age. Given the myriad options, settling on a place to start can seem a bit overwhelming. Follow this … [Read more...] about A Beginner’s Guide to Marketing Your Small Business
Stationery Tips for Branding Your Small Business
Suppose you’re a small business owner looking for a simple but efficient way to increase your label awareness. In that case, stationery is an excellent option to grow your brand. While it’s subtle and valuable, it often lacks impact. If you already have material, look at it now. Does it showcase your style? Explore these stationery tips for branding your small business if … [Read more...] about Stationery Tips for Branding Your Small Business
The 5 Ps of the Marketing Mix
What are the 5 Ps of the marketing mix and how can they help you grow your business What are the five Ps of marketing? The five Ps or elements of the marketing mix are product, price, place, promotion, and people. Originally coined by Jerome McCarthy in his book, Basic Marketing: A Managerial Approach, they provide a useful template for developing a marketing plan. … [Read more...] about The 5 Ps of the Marketing Mix